Coaching in the organization often targets executives and senior managers. In one study involving Fortune 1000 companies, the value of executive coaching and ROI of coaching showed the following:

• Observable productivity increases reported by 53% of executives

• Increase in Quality – 48%

• Increase in Organizational strength – 48%

• Increase in Customer service – 39%

• Reducing customer complaints – 34%

• Retaining executives who received coaching – 32%

• Cost reductions – 23%

• Increase in Bottom-line profitability – 22%

• Improved working relationships with direct reports – reported by 77% of executives

• Improved working relationships with immediate supervisors – reported by 71% of executives

• Improved teamwork – reported by 67% of executives

• Improved working relationships with peers – reported by 63% of executives

• Increased job satisfaction – 61%

• Conflict reduction – 52%

• Increased organizational commitment – 44%

• Improved working relationships with clients – 37%

Statistics on the Benefits of Coaching – a survey from Clear Coaching Limited, February 2007 found that tangible benefits from coaching showed the following results for a large range of companies:

• New or improved skills – 50%

• Work relationships within a team – 50%

• Seeing others’ perspectives – 47%

• Clarity in work life – 43%

• Increased motivation – 43%

• Improved atmosphere – 40%

• Sales and revenue – 23%

• Obtained goals – 20%

The International Coaching Federation (ICF) surveyed coaching clients (n = 210) about the value and use of coaching. The study included 197 employed professionals, all of whom had a formal, on-going relationship with a coach (average duration = 9 months), over 80% of the respondents had undergraduate degrees and over a third had Master’s degrees or higher. The results:

• 70% believed business coaching is “very valuable.”

• 50% confide in their coach as much as their best friend, spouse or therapist

• 12% confide in their coach more than anyone else.

Some of the outcomes of coaching were:

• 62.4% smarter goal-setting

• 60.5% more balanced life

• 57.1% lower stress levels

• 52.4% more self-confidence

• 43.3% improvement in the quality of life

• 25.7% more income

 

But what is the literal ROI?

• In a study conducted by Metrix Global, companies received an average return of $7.90 for every $1 invested in executive coaching, another showed a 529% ROI.

 

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